Rolex Day-Date

Sell your Rolex Day-Date

Made only in precious metals, the Day-Date involves large sums — taking the first offer usually means leaving value behind.

The Day-Date, known as the President, spells out the day in full at 12 o'clock with the date at 3. It is produced only in gold or platinum, which places transactions at a high level and makes the gap between two professional offers all the more material.

What drives the value

  • Case size: 36 mm or 40 mm;
  • Metal: yellow, white or rose gold, or platinum;
  • Dial: classic, hardstone, factory gem-set;
  • Bracelet: President or Oyster, with its original clasp;
  • Bezel: smooth, fluted or gem-set.

Aftermarket gem-setting

Setting carried out outside the manufacture is generally discounted by professionals, however well executed. Factory setting documented on the invoice or certificate, by contrast, is valued. Flag any known work at the valuation stage to avoid a late renegotiation.

The file to put together

  • Certificate or warranty card and original invoice;
  • Box, outer box and removed links;
  • Service history and any replaced parts;
  • Sharp photos of the dial, case back and clasp.

Tell us about your Day-Date and compare the opportunities sourced through our network.

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